This resource breaks down Digital Retail types, vendors, capabilities, and integrations.
Unlike any other dealership solution before, Digital Retailing has gained broad adoption among dealers in very little time. Yet, dealers, OEMs, and technology providers still use different definitions of automotive Digital Retailing.
I looked at over 20 Digital Retail vendors and solutions which I list for you below.
For more details about the four types of Digital Retail and solution providers, please download our infographic. We created this resource as a tool for your vendor reviews to identify the providers that fit best for your preferred Digital Retail type. Also, you can use the key capabilities and integration points as demo questions to verify your vendor’s capabilities.”
List of Vendors
Company
Solution
What We Like
A2Z SYNC Dealer Experience Platform
- A2Z updates customer info in your CRM via API
- Technology-enabled Wants & Needs Analysis
- Enforcing a consistent road-to-sales (process-driven)
Contacts
activeEngage Revolve
- Fully personally guided online experience via chat
- Full ecommerce with econtracting and esign
- Modular approach to customize online journey
Contacts
(888) 970-0177
234 Westminster Avenue, Brooklyn, NY 33224
sales@activengage.com https://www.activengage.com/revolve/
AutoFi Express Checkout
- API with AutoAlert to enable offers in CMX
- Real-time credit and lender decisioning
- Easy-to-use Dealer Portal to review online deal
Contacts
Autovance MyDeal
- Autovance MyDeal is free for Autovance Desking dealers
- Online and in-store Desking use same calc engine and settings
- Reverse deal calc for discounts or trades to meet shopper’s paym.
Contacts
CarNow BuyNow (UpNow, MessageNow, SearchNow, ConvertNow, ScheduleNow)
- Payments, pricing and workflows are customizable
- Dealer notifications when users enter Digital Retail
- Rich media to serve up in chat (e.g. brochure, video)
Contacts
(877) 882-5353
https://www.carnow.com/#buynow
Carzato Online Retailing Experience (ORE)
- FCA partner integrations into CRM, iShowroom Pro, and RouteOne
- Simple tool to get started with 90 days for free
- Concierge calls within 30 mins after lead submission
Contacts
CDK Global Connected Store
- New Sign Anywhere in conjunction w/Connected Store enables remote sales
- Connected Store Gold is free till end of 2021
- Customizable disclaimers for any payment changes (e.g. based on credit or higher down payment)
Contacts
Cox Automotive Digital Retailing
- No duplicate leads in Vin CRM w/full online deal details for retargeting
- Real time alerts to dealer if deal structure changes
- esign and remote sign features available through Dealertrack assisted remote signing
Darwin Digital Retailing
- Customize home delivery charges besides scheduling
- Users can make online offers for vehicles
- Pulls in declined F&I Menus in deal summary
Contacts
Dealer eProcess SARA (eCredit, eAutoAppraise, Sparc)
- Users can select lender of choice (sort by payment)
- My Garage to review multiple offers/cars
- Many entry points incl. dealers’ SRP/VDP, Shop by payment, landing pages, digital marketing ads
Contacts
DealerInspire Online Shopper (Electric)
- Full digital retail from start to end (desking, F&I, credit, delivery)
- Great online garage for multiple vehicles to store
- Beside the kiosk, good iPad in-store selling tool
Contacts
(855) 357-4677
https://www.dealerinspire.com/online-shopper/
DealerSocket PrecisePrice
- Great integration w/other DealerSocket solutions
- Good testing for CTA message, design elements
- Users can save deal or unfinished progress to pick up later online or in-store
Contacts
(888) 655-1435
https://www.dealersocket.com/products/digital-retail/
Digital Motors Online Store and Dealer Sales Portal
- Flexible online journey and customizations like price settings
- Very clean design w/o noise for car shoppers
- Deal Sheet for online transparency and in-store deal closing
Elead DealBuilder
- DocuSign esign folder and single sign ceremony
- Point match shopper lookup and shopping process visualization
- Quote Negotiations Dashboard for approval from desk manager via in-app communication
Contacts
(855) 983-9470
https://www.elead-crm.com/automotive-crm/digital-retail
Fastlane Checkout
- Mobile PO system for sales to close a customer in showroom or on test drive
- Self-service kiosk where customers can browse inventory, submit trade-in info and apply for financing
- Instant lender decision
Fox Dealer Tagrail
- Deal alert and CRM notification if consumers work deals online
- Rebate screen for automatic offers or manual selection
- Order screen for dealer to identify leads with low to high engagement
Contacts
(866) 391-1718
https://foxdealer.com/tagrail
Gubagoo Virtual Retailing
- Dashboard for Dealer Special Offers via custom or mass campaigns
- AB Testing capabilities to optimize buying journey
- Live support provided by Gubagoo’s certified Virtual F&I agents after-hours
Contacts
Intice Dealmaker
- Fair price to ease dealers into Digital Retail adoption
- Good marketing assets (like video) and design elements that can be customized
- Flexible shopper incentives (e.g. for lead capture or test drive) through reward cards
Contacts
Modal (fomer Drive Motors) Checkout (online sales); Shop (in-store sales and desking); Trade (evaluation)
- Save online deal desking progress to continue on prospect’s term when ready
- Great esign capabilities for many forms for true online transaction
- Over 60 tech integration partners (API?)
Contacts
MotoInsight MotoCommerce
- Chasing a tierless approach for better Tier 1 => Tier 3 handover
- Good customization of the online journey with a modular approach
- Deep pricing setups to protect dealer margins and profits
Contacts
Prodigy
- Great online/in-store handover through iPad solution w/digital signature
- API integration into other systems like dealer’s CRM
- Multiple entry points like 3rd party or Tier 1 w/push to dealer DR via email/sms
Contacts
Roadster Express Storefront
- Extensive search filters and Vehicle Recommender w/trim ladder
- Free and customizable marketing assets to enrich online experience
- Express Marketplace for consistent group-wide DR experience across brands
Contacts
Tekion Online Buying and Customer Focus Sales
- Remote sales via live conferencing and online negotiations in real time
- Veh recommendations are triggered by AI/ML
- Veh search by payment/budget
truPayments Shop-by-Payment through GRAIL platform (replacing DriveItNow)
- Mobile first and credit first approach with great payment configurator
- SaleMove feature for co-browsing between dealer and online prospect
- Instant trade-in equity for exact payment
Contacts
(800) 223-4882
https://shopbypayment.com/
WebBuy
- BidBoard deal screens for lenders to bid on deals
- Easy-to-use Budget estimator with preselected incentives based on zip
- Netdesker co-browsing for consumer and dealer
Contacts
YOGA.cars Digital Retailing (E-commerce Add-on, YogaCars Add-on, YogaCars inStore, YogaCars onWeb)
- Good customization features to optimize the online journey
- Great price and discounts to ease DR adoption
- Website agnostic working with any online content management provider
Contacts
TheCRM (CRMSuite) VIPportal
- Fully integrated with CRM and live dashboard to identify and engage with active shoppers
- Multi-vehicle garage with entire vehicle and service history of existing vehicles on household level
- Proprietary AI appraisal tool with dealership profit protection
Contacts
(888) 966-4350
1858 Ringling Blvd Suite 201, Sarasota, Florida 34236
hello@thecrm.com https://www.thecrm.com/
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