Dealership Engagement

Dealership Engagement solutions represent a new breed of front-end applications making use of advanced computing power and big data. These solutions tend to run on Artificial Intelligence / Machine Learning engines enabling dealers to micro-target customers with dynamic content and vehicle offerings. Through predictive and propensity modeling, dealers can focus on the right prospects with the right vehicle offerings at the right time for a higher conversion at lower customer acquisition costs. This DealerTech category includes equity and data mining tools, sales intelligence and automation applications, as well as sales retention systems.