Online Content and Website Management

Dealership Online Content and Website Management systems are used by automotive dealers specifically to build and run their online showrooms. These systems come with tools and services for dealership users to create and author, administer, and optimize the dealership website content with its critical Vehicle Detail Pages (VDP). In some cases, dealers and dealer groups manage more than one website due to requirements by their Original Equipment Manufacturer (OEMs). Dealership websites are the foundation for Digital Retailing (DR) efforts.